6 Features of Nail Polish Boxes that make the Packaging Unique
The nail polish market size is valued at approximately 12 billion dollars and is rapidly increasing as the demand is increasing. Nail polish is mostly used by women to glorify the look of their fingernails and toenails. Nail polish is made up of different chemicals and colors that deliver an attractive look. There are different types of nail polishes such as; regular nail polish, glitter nail polish, matte nail polish, and more. Different chemicals are used in making these nail polishes. Since nail polish is in liquid, they are filled in small bottles that are made up of mirrors and they have a small brush on top. This brush is used to apply nail polish on nails. These bottles are packed in packaging that showcases them in a unique way. Nail polish boxes are the first choice of brands as the packaging for nail polish items. These boxes carry unique characteristics that let the brand showcase its nail polish products in a very attractive way.
Eco-Friendly Packaging
Having eco-friendly features is very much
appreciated by the customers and this feature helps the brand to bring more
customers on board and spread the positive reputation of the brand. These boxes
can help the brand to achieve a positive reputation because they are
eco-friendly as they are made up of recycled material which costs less
and it is also biodegradable. Biodegradable material decomposes itself over
time and helps to make the environment neat and clean by decreasing the waste
material.
Product Safety
Since nail polish bottles are made up of
mirrors so it is very important to provide protection to these bottles. If the packaging
is not of solid characteristics, the nail polish bottle can get damaged due to
any reason as a mirror is easily breakable. That is why brands prefer to use nail
polish boxes that provide protection to nail polish products. These boxes
are made up of different materials and these materials provide an extra layer
of protection that ensures the safety of the nail polish items. The protective characteristics of these boxes let the brand upscale the customer experience and spread its positive
reputation.
Printing & Finishing Quality
Nail polish boxes are available in different printing and finishing quality that
uplifts the quality of packaging. Printing and finishing are applied to the
material of these boxes and they determine the quality of the packaging. Brands
can choose any printing quality according to their choice and some of the
options are; offset printing, digital printing, oil base ink printing, etc. and
they all deliver a different look and feel. Further brands can also customize the
finishing quality of these boxes and apply different lamination or coatings. Some
of the lamination and coating options are; matte lamination, UV spot coating,
gloss lamination, and more. All in all, these features deliver a high-quality
experience to the customers and attract them to the products.
Customization
Customization is what makes nail polish
boxes the most attractive choice for brands. They can be customized in many
different ways; from unique color combinations to unique illustrative elements; these boxes are highly customizable. There are unlimited color
combinations in RGB and CMYK color schemes and these combinations can produce
very eye-catching and attractive colors. Brands can choose any color from these
schemes or combinations and can print them on these boxes to make the packaging
look attractive. Besides colors, brands can choose different design elements
and apply them to these boxes that can deliver a unique look. Brands can apply
illustrative elements of nail polish products on these boxes. Customization is
one of the highlighting features that elevate the customer experience and help
the brands to grow. Brands can also get these boxes in unique styles and custom
sizes that let the brand deliver a fascinating experience to the customers.
Solid Brand Image
Nail polish boxes deliver unique perks to brands that can help brands in many
different ways. Using these boxes, nail polish brands are able to build their
strong brand image in the market. Brands are able to grab more market share
using these boxes for nail polish products. Brands can apply their product
details and company information on these boxes that let the brands build a unique
identity. A unique identity helps to gain customers’ trust and deliver an official
and authentic product to the customers.
Marketing Tool
Using these boxes, brands can upscale
marketing campaigns as they provide attractive designs. Nail polish boxes
can act as a unique marketing strategy and can bring more customers on board. Brands
can market their nail polish products in these boxes on social media platforms
and digital platforms that can take the product to a bigger audience and
attract them to become customers.
Conclusion
Nail polish boxes are a way superior packaging option than any other option. They have
numerous features that deliver unique perks to businesses and customers. These
boxes showcase nail polish products in such a way that customers are attracted
at a glance. Brands are able to grow their business and customer footprint
using these boxes for nail polish items.
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